[Easy News]
Adidas lost a legal case against Thom Browne about their logos. The company said Thom Browne’s four stripes were too similar to its three stripes. They wanted $7.8 million in damages, but the jury said consumers would not confuse the two brands. The argument started in 2007 when Thom Browne used three stripes on a jacket.
[Listening Homework]
[BBC Summary]
Adidas has lost a legal case against Thom Browne over its four-stripe logo, which Adidas claimed was too similar to its three-stripe logo. Adidas sought $7.8 million in damages, but a jury ruled in Thom Browne’s favor, stating that consumers could distinguish between the logos. The dispute dates back to 2007 when Thom Browne used a three-stripe design on a jacket, leading to a disagreement with Adidas.
[Listening Homework]
[Topic Discussion]
- Do you have a favorite sportswear brand?
- Do you think a company’s logo is important for its success?
- Do you think social media plays a role in shaping a brand’s image?
- Have you ever bought anything from Nike or Adidas?
- Can you recall a brand design that stands out in your memory?
- How do you think advertising affects a company’s brand image?
- Do you believe celebrities can impact a brand’s image positively?
- What’s your go-to athletic shoe brand?
- Do you prefer casual or performance sportswear?
- In your opinion, should companies be allowed to copy ideas?
- Have you ever bought a product solely because of its appealing design?
- How can consumers tell if a product is a copy of another?
- How do you think original companies can protect their ideas?
- How do you think copying affects a company’s reputation?
- Create your own question.
[Original Source Links]
https://www.bbc.com/news/world-us-canada-64261616
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